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    Social Media Boost

    Does This Describe You? You’re a busy entrepreneur. You know you need a consistent social media presence to build your reputation and attract new clients. But you find you just don’t have the time to do what needs to be done! There is a solution! Our competitors like to refer to “social media marketing” as keeping your queue filled with quotes and random statements. Often they are irrelevant … [Read More...]

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    About Beth

    Beth Neibert, Principal Greetings! I’m delighted you stopped here to learn more about what we have to offer, but first… please allow me a moment to share a perspective, our underlying attitude and what we believe are the “7 Key Strategies” for becoming known as an expert in your field and increasing traffic to your website. Entrepreneurs today must be sure-footed and ready to engage … [Read More...]

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    Foot Traffic Frenzy

    Let your customers do the “footwork” to drive more traffic into your business People are exploring their neighborhoods and looking for local businesses. They’re going to venues where their friends have “checked in” and left comments about the service they received. They’re using their cell phones and posting comments and even pictures on Facebook and FOURSQUARE! Do you know what they are … [Read More...]

    Jun
    12

    Top 5 Nuggets: PLATFORM, Get Noticed in a Noisy World By Michael Hyatt

    Platform: Get Noticed in a Noisy World, online marketingWhen I first picked up Michael Hyatt’s book, PLATFORM: Get Noticed in a Noisy World, my first thought was, “Darn it, Michael, you beat me to it!” But then as I read and finished his book, I discovered it’s an awesome compliment to my book, 7 Marketing Success Strategies for the Online Entrepreneur. I’ll get into the reasons and some of the nuggets in his book in a moment, but first let me summarize his book for you.

    [Read more...]

    May
    10

    5 Reasons Why You Should Encourage Blog Comments

    In my previous post, I referenced an article written by Copyblogger’s Sonia Simone, “Why We’re Removing Comments on Copyblogger,” which appeared to indicate that they would like to take comments off the blog and place the emphasis on interaction via social media. It may seem contradictory to now give 5 Reasons Why You Should Encourage Blog Comments, but stick with me, here…authoring, blogging, marketing, business

    At the end of her article, Ms. Simone said that “Blog comments are an amazing resource for any blog when it’s getting started. It’s a super convenient way to take the pulse of your audience;” and I totally agree. With that in mind, let’s review what I believe to be the top five reasons why you should not only keep comments on, but also encourage and welcome them! [Read more...]

    May
    05

    Why We’re Removing Comments

    The article, “Why We’re Removing Comments on Copyblogger,” written by Sonia Simone (Co-founder and Chief Content Officer of Copyblogger) caused me to pause and revisit my thinking behind my decision to allow comments on my own blog posts. Here is her article and you’ll find my personal comments at the end:

    Copyblogger, Blog Comments

    Would you ever consider taking comments off Copyblogger?

    [Read more...]

    Jan
    08

    Those Pesky Facebook Advertising Guidelines – Solution #1

    Have you been frustrated by Facebook’s denial to let you create an ad, boost a post or share a sponsored story? After all, it’s just an image attached! Right? Why isn’t it working?

    This may be the answer you’re looking for…

    Facebook recently updated some of their advertising guidelines and they’re checking the images for word space. Basically, it cannot have more than 20% of the space occupied by text.

    Here’s a Grid Tool app that Facebook has provided all of us so we can check our images before launching them.

    You simply upload your image: [Read more...]

    Mar
    18

    12 Tips for Launching Website Infographics

    I always enjoy a great Infographic; seems to make my job of interpreting the information easier and I love the creativity. When I found this awesome blog post on the subject by Syed Noman Ali, I jumped for joy! It was full of so much great information, I felt I just had to pass it along to you. Take a moment to read about the 12 Tips for Launching Website Infographics then leave your thoughts for me in the comments below…

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    Numbers don’t lie. That’s true. But they can be really boring. When you have a lot of numbers, try to help the viewer relate to them. Infographics are very “in” these days but what are they? Simply put, they are a combination of information and graphics. Effective communication is the key when dealing with a lot of information. Although, an appealing design is crucial to attract readers, it is not everything. Here are our 12 tips for [Read more...]