Jan
08

Those Pesky Facebook Advertising Guidelines – Solution #1

Have you been frustrated by Facebook’s denial to let you create an ad, boost a post or share a sponsored story? After all, it’s just an image attached! Right? Why isn’t it working?

This may be the answer you’re looking for…

Facebook recently updated some of their advertising guidelines and they’re checking the images for word space. Basically, it cannot have more than 20% of the space occupied by text.

Here’s a Grid Tool app that Facebook has provided all of us so we can check our images before launching them.

You simply upload your image:

facebook, social media, marketing

Then click on all of the boxes containing text:

Facebook, sponsored stories, image, boost

In my example, you see that this image would fail as text occupies 84% of the image space.

I hope this information helps you create powerful images for your boosted posts, ads and sponsored stories and… remember, this is just a guide and Facebook has the final say.

If you have used this tool, I’d love to hear about your experiences. Please leave a comment below. Thank you!

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